Abra-Kid-Abra Branding and Promotion

This design was chosen by the client and produced for the event. Poster, tickets and program were included in the package. Poster design focused on the magical intrigue of the shows. I wanted to create depth, light, and mystery to the design of the poster so I stayed away from flat areas of color as much as possible.

Tickets & Program

I chose to use the hands of the poster as my inspiration for these pieces since magic is focused almost completely around slight of hand. Colours, typography and other elements reflect poster design. I included several pages of activities for the children as well to ensure that the program would go home with them instead of being thrown away.